With over 20 years of marketing experience, Brand Connections’ President, Sherry Orel, knows a thing or two about brand messaging. She also know the most effective approach to delivering a brand’s message requires more than clever copy and creative; it’s about timing too.
It’s no wonder she captured the editor’s attention at AdAge; her smart take on dwell-time media is not only insightful, but lively too.
Read this article in the “CMO Strategy” section of AdAge.
Storytelling is at the heart of great communications.
As a public relations executive, former journalist, and cable TV producer, I’ve spent my career finding great stories and targeting them to the right audiences. Join me and share some great stories of your own.